The National Wool Museum is a place for the curious to connect with Geelong's past, engage with its present and actively contribute to its future.
Aligned with Geelong's UNESCO City of Design designation, the Museum's collections, exhibitions and activities feature the breadth of the regions 60,000 year legacy of human endeavour, industry and making.
The Museum has galleries dedicated to the stories of Geelong, Wadawurrung Country and the Wool industry. Two curated galleries present national and international exhibitions, displaying the work of artists and designers. Indulge yourself with a visit to the National Wool Museum Shop for the highest quality woollen garments and speciality gifts. With a commitment to the environment and ethical practice, our store champions makers and creators who embrace the circular fashion ethos.
Visitors will find the perfect gift with our unique range of woollen goods, souvenirs and giftware, sources from around Australia. The National Wool Museum is located at the corner of Moorabool and Brougham Streets in the heart of central Geelong and close to all public transport and parking options.
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